For Spring / Summer 2021 we created a brand new EGO campaign: Studio Azur! The EGO is our iconic 5 pocket slim fit, made out of performance stretch jeans. We gave it seasonal washes and detailing and a campaign to match. It contains the same fresh tones as the collection, to resemble the reflection of the azure blue sea. The iconic CHASIN’ jeans details are highlighted, like the 3-piece on the backpockets, the comma shaped leather patch, triangular side branding and the embossed CH’ coin pocket.

Vincent van den Ende AKA Avedon Music created the soundtrack. The LA-based Dutchman continues his streak of success with a recent Emmy nomination. He produced for hip hop’s greats, such as Chris Brown, 6ix9ine and Trippie Redd.

  1. Image
    Ego Blaidd
    Jeans
    Speciale prijs 58,95 Normale prijs 109,95
  2. CHASIN' Ego Nolan
    Ego Nolan
    Jeans
    Speciale prijs 58,95 Normale prijs 119,95
  3. Image
    Ego Boger
    Jeans
    109,95
  4. CHASIN' Ego Gris
    Ego Gris
    Jeans
    Speciale prijs 58,95 Normale prijs 109,95
  5. Image
    Ego Logan
    Jeans
    Speciale prijs 58,95 Normale prijs 99,95
  6. CHASIN' Ego Aron
    Ego Aron
    Jeans
    99,95
  7. Image
    Ego Esko
    Jeans
    99,95
  8. Image
    Ego Colombo
    Jeans
    119,95
  9. CHASIN' EGO Keeper
    EGO Keeper
    Jeans
    99,95
  10. Image
    Ego New Raven
    Jeans
    99,95